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Emar Receives Venture Capital of Several Multiple-million USD
Chinese IT Stock , Chinese Internet Stock
Beijing-based Emar Online, a subsidiary of eqifa.com, announced on Jul 8 that it received venture capital of multiple-million USD from Walden International and CDH. The money has been injected in already.
Emar’s alliance marketing platform Eqifa.com focuses on “effect marketing? Via the effect marketing, it launched several effect cost and settlement methods, such as CPC (Cost per click), CPL (Cost per lead), CPA (Cost per action) and CPS (Cost per sale) and so on.
According to Emar president Xixing Ke, investors commenced to contact Emar with Emar in December, 2005. He said that the preceeds would be used to accelerate the promotion of “effect marketing? But he didn’t disclose the investment amount.
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